Watch healthcare and privacy legal experts from Faegre Drinker, along with Freshpaint and Accelerated Digital Media to discuss how to market health services in a HIPAA world. We cover recent guidance from HHS OCR on tracking technology, the impact on marketers at digital health providers, and a framework from legal experts to help decide how to balance promotion of healthcare services with patient privacy. We finish with a 15 minute AMA in order to answer your most pertinent questions.
Freshpaint is a data platform that enables healthcare companies to collect, safeguard, and activate customer data across their entire marketing stack.