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Stop Wasting Your Ad Dollars By Cutting This Hidden Tax

Discover the hidden “re-acquisition tax” draining your healthcare marketing budget—and how multi-channel strategies turn patients into loyal return visits.

Feb 19, 2026

by

Ronnie Higgins

Marketing Performance

How Channel Myopia Is Undermining Payer Marketing with Jeric Griffin

Unpack why last‑click lies to healthcare marketers—and how multi‑channel attribution and CRO can unlock real payer growth beyond overcredited paid search.

Feb 18, 2026

by

Ronnie Higgins

Marketing Performance

How the Digital Front Door Drives Healthcare Growth with Adrienne Woods

The digital front door isn’t UX. It’s growth infrastructure. Learn how Hackensack Meridian Health tracks from click to attended appointment to prove marketing ROI.

Feb 11, 2026

by

Ronnie Higgins

Marketing Performance

What Multi-Channel Actually Means in Healthcare Marketing (It's Not Just More Ads)

Multi-channel isn’t “more ads.” Learn how to turn every healthcare channel into a coordinated system that creates demand, lowers acquisition costs, and wins better patients.

Feb 10, 2026

by

Ronnie Higgins