Freshpaint captures customer actions on your product or site and a visual tagger configures events in minutes.
Immediately send historical and future data from any customer event to any of your tools with a click using prebuilt integrations.
Use autotracking to get new data implemented faster. Use precision tracking for more exact server-side implementation.
The beautiful thing about Freshpaint is that I can implement it with very limited engineering work and start getting a bunch of insights and get a more comprehensive picture of what our users are doing.
With Freshpaint we can get insights from new customer events in a few hours. That used to take us weeks with Segment.
To maintain HIPAA-compliant customer data internally you have to have your own library for tracking events. You need to have a bunch of database tables. You'd have to make your own data to go to some visualization platform, which would be annoying. I could see this being an entire engineer's time.