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Bing Ads (Microsoft Advertising)

Connect with customers who are looking for your products and services at home, at work or on the go

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Integration Overview

How Bing Ads (Microsoft Advertising) Works

Microsoft Advertising (previously Bing Ads) is a pay-per-click advertising platform using Bing, Yahoo, MSN, and other Microsoft services, reaching valuable audiences not on main Google platforms.
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Freshpaint Is Autotrack For Bing Ads (Microsoft Advertising) And Your Entire Tech Stack

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Get More Out Of Bing Ads (Microsoft Advertising) Using Freshpaint

It’s easy to get page and event data to Bing Ads without editing code when you use Freshpaint. When you enable the Bing Ads integration in the Freshpaint app, the Bing Ads script starts loading on your website right away to collect page views. Freshpaint events will also be recorded in Bing Ads, so you can set up a goal in Bing Ads that is triggered by those events you’ve already got installed, rather than needing to code new hooks into your site. Any events that have a value or revenue property will translate to Bing Ads’ event value.

Make it easier to get customer data to Bing Ads (Microsoft Advertising)
Send your customer data to your entire tech stack using our prebuilt integrations.
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customer data platform USE CASES

Popular Use Cases For The Bing Ads (Microsoft Advertising) Integration With Freshpaint

Send conversion data to Redshift

Send data to Redshift to log contact data in one location
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Update contact records in Salesforce

Update a contact's properties based on activity and conversions for each user
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Send conversion data to Freshpaint

Freshpaint can centralize conversion data and send it to any app
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hybrid data collection

Autotrack + Precision Tracking: A Hybrid Approach

Freshpaint is the only customer data platform with a hybrid approach to tracking.

This gives you the best of both worlds: the flexibility of Autotrack with the control of Precision Tracking. Use one, or the other, or both.

Autotrack

You don't need to deploy code for every single interaction you want to collect data for. Retroactively access data with the Time Machine.

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Precision Tracking

Client-side and Server-side APIs to build tracking into your website or app however you want. Collect clean, robust customer data that you control within code.

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Get more out of your customer data with less coding

Use Freshpaint to capture and send customer data to all your tools without the heavy engineering lift.

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