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Freshpaint makes it easier to install Braze across all platforms: Javascript on web, iOS or Android SDKs, and server-to-server. The user information recorded with the identify method and any actions being recorded with the track method are all sent through to Braze with the correct format and data labels that it expects. No additional code or configuration is required for those methods. If you’re planning to use Braze push notifications and in-app messaging, those features are also available via Freshpaint. There is some configuration for these features that you’ll have to do regardless of whether Braze is loaded in or out of Freshpaint, but there’s no extra work for you when using Braze via Freshpaint. In fact, you end up saving development time since your team doesn’t need to learn or work with the Braze SDKs or API calls directly.
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Add new Mixpanel customers to Freshpaint lists
Get Mixpanel notifications for new Freshpaint sales
Autotrack + Precision Tracking: A Hybrid Approach
This gives you the best of both worlds: the flexibility of Autotrack with the control of Precision Tracking. Use one, or the other, or both.
Autotrack
You don't need to deploy code for every single interaction you want to collect data for. Retroactively access data with the Time Machine.
Precision Tracking
Client-side and Server-side APIs to build tracking into your website or app however you want. Collect clean, robust customer data that you control within code.
Get more out of your customer data with less coding
Use Freshpaint to capture and send customer data to all your tools without the heavy engineering lift.
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