WEBINAR

Throw Away The Playbook and
Put Your Customer Goals First

Featured Speaker

Brady Gillerlain
Lead Product Manager

Expect the unexpected. That's one of the fascinating things startups discover as they test a new thesis, ship an experiment, and measure the results.

That's precisely what product leader Brady Gillerlain uncovered for his company Ylopo. Learn how Brady combined experimentation and analytics to identify a major unlock for Ylopo that re-oriented the company around a new North Star and transformed their project goals.

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About our Speaker

BRADY GILLERLAIN

Lead Product Manager

As the Lead Product Manager at Ylopo, Brady came into an organization that was hungry for data to improve their marketing efforts and the quality of their product.

"There was a lot of desire but not a lot of understanding on how to dig in and gain those understandings. They knew I had experience with analytics, so they invited me to take it on."

Join the webinar to hear about Brady and Ylopo's journey to build a better analytics practice. Along the way, Brady will share the lessons he learned and the impacts that analytics has made on the entire organization. . .

. . .and we'll have Brady tell us where the name Ylopo comes from 😉

Throw Away The Playbook and Put Your Customer Goals First

Featured Speaker

About our Speaker

Throw Away The Playbook and
Put Your Customer Goals First