Beyond Google: The Multi-Channel Playbook for Healthcare Marketers
Check it out
Login
Platform
Improve Marketing Performance
Drive growth without increasing budgets through better performance
Audiences
Smart, privacy-first targeting with lookalikes and retargeting lists
Healthcare Integrations
Bring full-funnel marketing to healthcare with 100+ integrations
Measure Marketing Impact
Prove marketing's value to unlock budget with real outcome data
Insights
One dashboard with every channel's performance and real ROI metrics
Ad Performance
Optimize for patient visits, not form fills, with attended appointment data
Protect Privacy & Compliance
Safeguard your marketing strategy from compliance disruption
Web Tracker Manager
See every tracker on your site and identify compliance risks
Consent Management
Consent that actually works by enforcing preferences at the data layer
Event Tracking
Measure what users actually do, not just what they view on your site
Healthcare Solutions
By Healthcare Vertical
By Use Case
Hospitals & Healthcare Systems
Payers
Urgent Care
Pharma & Med Devices
Orthopedics
Specialty Providers
DSO & Dental
Improve Marketing Performance
Measure Marketing Impact
Protect Privacy & Compliance
Customers
Get started / for customers
Login
Docs
Freshpaint Status
Partner Directory
Featured Healthcare Case Studies
Allergy Partners
Dropped Their CPL from $300 to $12
BU Dental
Optimized their digital marketing, reducing CPA by 30%.
Baptist Health
Journey to HIPAA-Compliant Digital Marketing
Explore all Case Studies
Product update
Freshpaint Audiences: Better ROI with Audience Targeting Built for Healthcare
Freshpaint Audiences gives healthcare marketers the power to run targeted ad campaigns that cut wasted spend, reach the right audience faster, stay fully privacy-compliant, and, most importantly, improve ROI.
Resources
Learn & Insights
Blog
Privacy Hub
FAQ
Prove your ROI
Marketing Hub
Events
Case Studies
Product update
Freshpaint Audiences: Better ROI with Audience Targeting Built for Healthcare
Freshpaint Audiences gives healthcare marketers the power to run targeted ad campaigns that cut wasted spend, reach the right audience faster, stay fully privacy-compliant, and, most importantly, improve ROI.
Plans & Pricing
Login
Book a Demo
All Posts In Category
Hipaa Compliance
Home
Blog
Hipaa Compliance
Case Studies
Company News
Engineering
Growth & Startups
Hipaa Compliance
Marketing Performance
Product Updates
Use Cases
Hipaa Compliance
The Targeting Problem in Healthcare Marketing (And How to Fix It Without Violating HIPAA)
Aug 11, 2025
by
Mark Rogers
Hipaa Compliance
State Laws & HIPAA Gaps: Why Exemptions Aren't a Free Pass Anymore
Jul 16, 2025
by
Mark Rogers
Hipaa Compliance
What Is Protected Health Information (PHI)? Ending The Confusion
Jul 1, 2025
by
Ray Mina
Hipaa Compliance
The Targeting Problem in Payer Marketing (And How to Fix It Without Violating HIPAA)
Jun 30, 2025
by
Mark Rogers
Hipaa Compliance
Privacy-Powered Marketing: How Healthcare Marketers Are Winning with Compliance
Jun 24, 2025
by
Mark Rogers
Hipaa Compliance
Why Traditional CDPs Fail Healthcare — and What to Do Instead
May 8, 2025
by
Mark Rogers
Previous
Next
Featured Posts
Hipaa Compliance
Direct Response, Remarketing, and Programmatic Advertising: The HIPAA Pitfalls You Didn't Know
Hipaa Compliance
IP Addresses and HIPAA Compliance: Unpacking the Risks for Healthcare Websites
Use Cases
Don't Remove It! Make Google Analytics HIPAA Compliant Instead
Hipaa Compliance
Staying HIPAA-Compliant: How to Detect Web Tracking Risks on Your Website
Hipaa Compliance
A Privacy-First Framework for HIPAA Compliance: Managing Third-Party Tracking on Healthcare Websites
Hipaa Compliance
Cut the Jargon: A Look at the FTC-HHS Privacy Warning and What It Means For Your Healthcare Org
Use Cases
How To Make Facebook Ads HIPAA Compliant and Still Get Conversion Tracking
Use Cases
What HHS Has to Say About Tracking Technologies in Latest HIPAA Guidance
Growth & Startups
Two Chairs Journey to a HIPAA Compliant Growth Stack
Authors
Michael Malis
Steven Fitzsimmons
Ronnie Higgins
Tags
No items found.
Follow Us
.webp){kind=logo}
