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Drive growth without increasing budgets through better performance
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Smart, privacy-first targeting with lookalikes and retargeting lists
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Bring full-funnel marketing to healthcare with 100+ integrations
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Identify where users drop off, what’s causing friction, and what to fix
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Prove marketing's value to unlock budget with real outcome data
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One dashboard with every channel's performance and real ROI metrics
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Optimize for patient visits, not form fills, with attended appointment data
Protect Privacy & Compliance
Safeguard your marketing strategy from compliance disruption
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See every tracker on your site and identify compliance risks
Consent Management
Consent that actually works by enforcing preferences at the data layer
Event Tracking
Measure what users actually do, not just what they view on your site
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Featured Healthcare Case Studies
Allergy Partners
Dropped Their CPL from $300 to $12
OrthoCarolina
Reduced CPL by 80%
Baptist Health
Journey to HIPAA-Compliant Digital Marketing
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Product update
Freshpaint Audiences: Better ROI with Audience Targeting Built for Healthcare
Freshpaint Audiences gives healthcare marketers the power to run targeted ad campaigns that cut wasted spend, reach the right audience faster, stay fully privacy-compliant, and, most importantly, improve ROI.
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Product update
Freshpaint Audiences: Better ROI with Audience Targeting Built for Healthcare
Freshpaint Audiences gives healthcare marketers the power to run targeted ad campaigns that cut wasted spend, reach the right audience faster, stay fully privacy-compliant, and, most importantly, improve ROI.
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Events
in-person and on-demand events for healthcare marketers to Connect and learn
Featured Events
The Urgent Care Leaders Circle
Tuesday, October 13, 2026
The Urgent Care Leaders Circle
Tuesday, October 13, 2026
The Ortho Leaders Circle
Thursday, September 17, 2026
The Ortho Leaders Circle
Thursday, September 17, 2026
House Call Laguna Beach
Wednesday, August 26, 2026
House Call Laguna Beach
Wednesday, August 26, 2026
From Proxy Metrics to Real Enrollments: How One Payer Team Made The Switch
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From Proxy Metrics to Real Enrollments: How One Payer Team Made The Switch
On demand
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The Future of Privacy in Healthcare: What Payers Need to Know
Gain insights on protecting your organization from legal and regulatory healthcare privacy risks.
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October 24, 2024
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What the AHA Lawsuit Ruling Means for the Future of Privacy in Healthcare
Cut through the legal jargon to understand what the AHA ruling actually means for healthcare and what might happen next.
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August 6, 2024
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How CallRail and Freshpaint are Bridging the Gap Between Performance and Privacy
See how CallRail and Freshpaint help healthcare marketers balance performance and privacy.
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July 11, 2024
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Unlocking Privacy-First Analytics in Healthcare Marketing
Healthcare teams can solve analytics challenges and get critical data without compromising privacy.
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June 11, 2024
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Using Maps to Lift Conversion Rates and Protect Patient Privacy
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June 3, 2024
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Balancing Compliance and Performance with Phase2: Navigating Healthcare Marketing
CallRail and Freshpaint help healthcare marketers balance performance and privacy with a privacy-first data foundation.
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May 22, 2024
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Crafting Privacy-Centric Patient Journeys in Healthcare
Learn how to craft HIPAA-compliant, privacy-centric patient journeys in healthcare.
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April 26, 2024
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Making Embedded Video & Maps HIPAA-Compliant
Learn the HIPAA risks of embedded videos and maps, and how healthcare organizations can protect privacy.
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February 27, 2024
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Getting a Handle on Third Party Web Trackers
Identify risky web trackers, reduce HIPAA risk, and gain control with Freshpaint.
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February 27, 2024
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Making Event Management Easier For Healthcare Marketers
Healthcare marketers can stay compliant with HIPAA and OCR guidance while maintaining strong marketing performance.
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February 27, 2024
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Healthcare Marketing Privacy Series
Privacy compliance and high-performance marketing can go hand in hand.
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February 27, 2024
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Making Ads & Analytics HIPAA-Compliant
See how Freshpaint helps healthcare marketers use digital ads, gain attribution insights, and stay compliant with HIPAA.
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February 27, 2024
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