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Mark Rogers

Director of Content Marketing
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Compliance
Beyond the Fine: What the FTC’s Crackdown on Cerebral Really Means for Healthcare Marketers
The FTC's crackdown on Cerebral is about more than money.
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Compliance
April 26, 2024
Ask a Healthcare Lawyer: HIPAA Compliance for Healthcare Marketers
Insights from a healthcare lawyer on navigating the complexities of HIPAA compliance in healthcare marketing.
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April 5, 2024
Compliance
Earning Trust in Healthcare Marketing: The Power of First-Party Data Collection
Healthcare marketers should prioritize ethical data use to earn and maintain consumer trust.
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Compliance
March 12, 2024
Product Updates
Web Tracker Manager: Streamlining HIPAA Compliance for Healthcare Marketers
Web Tracker Manager: efficient web tracker management for seamless HIPAA compliance
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Product Updates
January 23, 2024
Compliance
Privacy First: Healthcare Privacy Platforms vs Generic CDPs
Healthcare Privacy Platforms handle data differently than CDPs. Learn how!
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Compliance
October 18, 2023
Compliance
How Do You Know When You Need a Business Associate Agreement?
Web trackers are a risk to HIPAA compliance. Some will sign a BAA. Some won't. Learn the differences.
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Compliance
October 10, 2023
Compliance
Direct Response, Remarketing, and Programmatic Advertising: The HIPAA Pitfalls You Didn't Know
Learn how to navigate the tightrope between engaging digital advertising & HIPAA compliance.
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Compliance
September 28, 2023
Compliance
IP Addresses and HIPAA Compliance: Unpacking the Risks for Healthcare Websites
Third-party web trackers that collect IP addresses can put you at-risk of HIPAA violations. Learn why.
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Compliance
September 19, 2023
Compliance
7 Common Web Trackers That Could Jeopardize Your Healthcare Website’s HIPAA Compliance
Learn about the 8 most common web trackers that put you at risk of HIPAA violations
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Compliance
September 14, 2023
Compliance
Staying HIPAA-Compliant: How to Detect Web Tracking Risks on Your Website
Learn how to audit your site for third-party trackers and stay HIPAA-compliant without sacrificing marketing efforts.
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Compliance
September 7, 2023
Compliance
A Privacy-First Framework for HIPAA Compliance: Managing Third-Party Tracking on Healthcare Websites
Learn how our Privacy-First Framework will help keep your company's website HIPAA-compliant
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Compliance
August 31, 2023
Compliance
Marketing in a HIPAA World: Commonly Asked Questions and Answers
Questions and answers from our webinar with the Society for Health Care Strategy & Market Development (SHSMD)
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Compliance
August 21, 2023