*Just Launched*: The State of Healthcare Marketing 2026 Report
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Ray Mina

Head of Marketing
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The Math No Longer Works in Healthcare Marketing
Why signal loss, rising costs, and privacy pressure demand a new model.
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January 15, 2026
Product Updates
Introducing Freshpaint Consent Manager: Built for State-Level Privacy Compliance in Healthcare
Freshpaint Consent Manager enforces consent automatically, state by state, across your marketing stack.
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Product Updates
January 15, 2026
Product Updates
Healthcare Marketing Performance Is Hard to Measure. We’re Fixing It
Freshpaint Insights gives healthcare marketers a privacy-safe, real-time view of ROI.
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Product Updates
January 14, 2026
Product Updates
Privacy Fuels Performance: Making Connected TV Measurable in Healthcare
Privacy-first CTV gives healthcare marketers a way to grow beyond Google, and prove it.
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Product Updates
December 8, 2025
Compliance
The Attribution Trap Keeping Healthcare Marketing Stuck on Google
Last-click is lying to you. It gives all the credit to Google, making multichannel look like a waste and wrecking growth.
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Compliance
December 2, 2025
Product Updates
Freshpaint Integrates with StackAdapt for Privacy-First Programmatic Advertising
Our new StackAdapt integration enables secure programmatic advertising, prioritizing privacy without compromising marketing performance.
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Product Updates
August 8, 2024
Compliance
How the FTC Enforces Healthcare Privacy Regulations
Discover the FTC's expanding role in healthcare privacy enforcement and learn how to stay compliant.
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Compliance
August 7, 2024
Compliance
Privacy-Related Class Action Lawsuits in Healthcare: How They Work and How to Avoid Them
An anatomy of consumer privacy related class action lawsuits in healthcare marketing
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Compliance
July 22, 2024
Product Updates
Freshpaint’s Healthcare Privacy Platform Is Expanding: Here’s Everything You Need to Know
Our future vision for Freshpaint's healthcare privacy platform
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Product Updates
July 18, 2024
Product Updates
Freshpaint Integrates with CallRail to Optimize Ad Performance in a Privacy-First Way
Combining Freshpaint’s bulletproof compliance with CallRail’s granular attribution data delivers the best of both worlds: high-performance results and peace of mind. Let’s break down how this new integration works.
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Product Updates
June 26, 2024
Compliance
HHS Approves Tools Like Freshpaint In Latest Guidance Update
Tools like Freshpaint are officially HIPAA-compliant alternatives to risky web tracking technologies
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Compliance
March 20, 2024
Compliance
Why Shutting Down Advertising Tracking Technologies is Impacting Your Marketing Team
Removing advertising tracking technologies has a direct impact on your healthcare growth
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Compliance
July 4, 2023