Shore Capital Partner x Freshpaint · Preferred Vendor
Drive Patient Acquisition. Track Attended Appointments. Protect Patient Data.
Shore Capital's portfolio companies shouldn't have to choose between protecting patient data and growing patient volume. Every time a patient visits a website, books an appointment, or fills out a form, protected health information can leak through the pixels and trackers on that company's digital front door. Freshpaint closes that gap. It strips PHI before it reaches ad platforms like Google and Meta, while still capturing the conversion signals campaigns depend on.
Portfolio leadership, marketing teams, and agency partners can stop optimizing to clicks and form fills that no-shows and cancellations distort. Instead, they get real-time optimization signals tied to booked and attended appointments. That shows which campaigns, service lines, and locations actually drive patient volume, while campaigns are still running.
Book a demo to learn more about how Freshpaint works and Shore Capital Partners preferred vendor pricing.
Portfolio leadership, marketing teams, and agency partners can stop optimizing to clicks and form fills that no-shows and cancellations distort. Instead, they get real-time optimization signals tied to booked and attended appointments. That shows which campaigns, service lines, and locations actually drive patient volume, while campaigns are still running.
Book a demo to learn more about how Freshpaint works and Shore Capital Partners preferred vendor pricing.
70%
reduction in cost per acquisition (CPA)
50%
reduction in cost per click
Privacy-First
foundation designed for healthcare
300+
healthcare organizations trust Freshpaint.
The Solutions to Shore Capital Portfolio Company Challenges
Turn Privacy into a Performance Advantage
Marketing and privacy teams both get exactly what they need — speed, full-funnel visibility, and compliance — without compromise.
Measure Marketing Impact & Improve Performance
Drive efficient patient acquisition without privacy risk. Freshpaint gives specialty care marketers a compliant way to connect marketing activity to real outcomes so performance reporting aligns with how leadership evaluates success.
• Connect campaigns to booked and attended visits
• Attribute downstream outcomes back to channels and spend
• Build retargeting and lookalike campaigns without exposing patient data
• Reduce CAC for high-value procedures and services
• Scale winning campaigns across locations without guesswork
Improve efficiency without reintroducing compliance risk
• Connect campaigns to booked and attended visits
• Attribute downstream outcomes back to channels and spend
• Build retargeting and lookalike campaigns without exposing patient data
• Reduce CAC for high-value procedures and services
• Scale winning campaigns across locations without guesswork
Improve efficiency without reintroducing compliance risk
Protect Privacy & Compliance
Replace risky tracking tools with a privacy-first foundation built for healthcare. Freshpaint gives teams control over data collection and sharing while keeping marketing programs live and measurable.
• Continuously monitor your websites for tracker risk, know what needs attention, and take action with a clear record of what your team has done
• Catch new or unauthorized trackers before they create compliance liabilities
• Automatically enforce user consent preferences across locations and markets
• Continuously monitor your websites for tracker risk, know what needs attention, and take action with a clear record of what your team has done
• Catch new or unauthorized trackers before they create compliance liabilities
• Automatically enforce user consent preferences across locations and markets
Resources for Shore Capital Partners Portfolio
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