What’s New and What’s Next

Heap and Freshpaint can automatically track customer actions on your product and site. And both products can send that customer data to messaging and onboarding tools. So what's the difference?

For the early-stage startup, step one is remembering not to overbuild your analytics stack — it seems tempting, but trust us, Minimum Viable Analytics (MVA) is the way to start.

Customer features vs. product analytics. You need both. But how do you get there with limited dev resources? Learn how.

With better growth, profits, and revenue at stake, more businesses should be using customer behavioral data and behavioral analytics to offer personalized experiences. Let’s look at the top 4 ways your team can use customer data.

Announcing the Iterable Integration with Freshpaint: Easier Data for Connecting With Your Customers Across Your Channels

Hear answers to questions from product leaders on how they use analytics to measure product success.

I went deep on GitHub Copilot to see what all the talk was about.

Q&A with a panel of digital health product experts

Announcing the OneSignal Integration with Freshpaint: Get The Data You Need for Customer Messaging Even Faster

Announcing the June Integration with Freshpaint: Get Instant & Meaningful Product Analytics

Here’s a warning: software companies you might end up evaluating claim they’re HIPAA compliant, but they aren’t.