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Introducing Freshpaint Audiences: Better ROI with Audience Targeting Built for Healthcare

Healthcare's first compliant audience targeting platform is here.

Cookie Consent Tools: The Big Legal Blind Spot in Healthcare Marketing

Most cookie consent tools in healthcare don’t actually block sensitive data sharing—leaving organizations exposed to lawsuits and regulatory risk. Here’s what you’re missing.

The Targeting Problem in Healthcare Marketing (And How to Fix It Without Violating HIPAA)

Nearly half of healthcare marketers have stopped targeting due to privacy laws—here’s what’s behind the shift and how to adapt.

Behind the Login: Why Installing Freshpaint on Authenticated Experiences Is Secure and Strategic

Installing Freshpaint behind the login gives healthcare marketers access to deeper conversion insights.

Jul 31, 2025

by

Mark Rogers

Freshpaint Blog

Introducing Freshpaint Audiences: Better ROI with Audience Targeting Built for Healthcare

Cookie Consent Tools: The Big Legal Blind Spot in Healthcare Marketing

The Targeting Problem in Healthcare Marketing (And How to Fix It Without Violating HIPAA)

Behind the Login: Why Installing Freshpaint on Authenticated Experiences Is Secure and Strategic

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